Hard data. Human touch.
Data is our language, but people are our priority. Meet the team that combines hard metrics with human insight to show you exactly where your resources matter most.
Our team
Patrick De Pauw
CEO
Patrick is an HR-tech entrepreneur and public speaker who leads Vitamins with a clear vision for growth and innovation. As CEO, he is responsible for the company’s strategic direction and drives the commercial strategy, ensuring that Vitamins maximizes impact for its clients.
Jonas Scheers
CTO Vitamins, founder Hype
Jonas is the mastermind behind our technical ecosystem. As Founder and CTO, he translates complex visions into a scalable product architecture, building the robust and secure foundation that powers every aspect of the Vitamins experience.
Lukas De Pauw
Customer Success Manager
More than just a point of contact, Lukas is your strategic partner. He is dedicated to understanding your unique business goals and ensuring you unlock the full value of our platform from day one.
Michaël Schellemans
Growth & Sales Manager
Michaël doesn’t just sell; he solves. With a sharp eye for market opportunities, he connects clients with the right solutions to drive sustainable growth. He is the architect of our commercial strategy, ensuring we expand with purpose.
Vitamins IT team
Digital Architects
Meet Hype: a specialized squad of 7 strategists, designers, and developers. They don’t just build software; they engineer solutions. As our sister company, Hype provides the high-end digital architecture that powers the entire Vitamins platform.
Bert Schreurs
Chief Science Officer
Vitamins is built on science, not assumptions. Prof. Dr. Schreurs anchors our platform in academic rigor. With over 90 international peer-reviewed publications, he ensures that our methodology is validated, reliable, and rooted in leading scientific research.
Nico van Buitenen
Strategic Growth Lead
Nico doesn’t just plan for growth; he engineers it. As a veteran in business development, he brings the strategic vision and commercial drive needed to scale Vitamins to new heights. He turns our potential into tangible, sustainable success.
Our mission
Empowering organisations to let their people thrive
We believe that ambitious goals are best met by people who feel their best. Our mission is to design workplaces where high performance and mental health go hand in hand. Vitamins turns complex data into a clear roadmap for retaining top talent and building a culture that actually works.
From idea to impact
Company journey through time
We are committed to being a business that balances purpose with profit that creates value for all our stakeholders.
Hello World!
Origin story
Our roots trace back to 2020 when Dstny needed a novel solution to overcome HR challenges related to fast growth. The idea was born.
February 2020
Building the team
HR & TECH expertise
Jonas Scheers (CTO) and Bert Schreurs (professor of HRM at VUB) bringing high-value expertise allowing to build a solid foundation for Vitamins.
April 2020
Beta Testing
MVP and user feedback
Introduction in the market with basic features to validate customer needs and demands.
December 2020
Platform ready for use
Official launch
Crafting a go-to-market strategy and acquiring the first customers.
September 2022
New features
Version 2 release
Updated release version featuring individual & team profiles dashboard and ensuring compliance with legislation on psychosocial risks at work (5 A questionnaires).
December 2022
VLAIO support
Flanders Innovation & Entrepreneurship
With the development project subsidy, VLAIO supports Vitamins in developing innovative products that could positively affect the business and society.
August 2023
New features
The modular shift
Major system upgrade including a new UX/UI design and the transition to a fully module-based architecture.
October 2024
New platform
Introducing Vitamins V4
Development of the new V4 platform, including major feature upgrades and the introduction of several powerful new capabilities.
May 2025
Scaling our impact
Team expansion milestone
Expansion of our team with new Customer Success, Sales, and CEO roles, strengthening our leadership and enhancing our capacity to support customers.
Summer 2025
Meet Elli
Launch of Elli
Launch of Elli, the wellbeing and performance engine built on Vitamins’ analytics platform.
September 2025
Steering the future
Driving continuous impact
Growth is an ongoing journey. We are dedicated to constantly optimizing our platform, ensuring our partners always have the cutting-edge tools they need to steer their teams toward sustainable success.
Vitamins
Don’t just collect data. Understand your people.
Numbers on a spreadsheet don’t tell the whole story. We bridge the gap between raw data and real human experiences. Turn employee feedback into a clear narrative that helps you build a culture where everyone thrives.
- Listening, not hearing
- Insights that matter
- Culture first
